METRO

Eighty-one percent of the digital population trusts advice from bloggers, especially when it comes to purchase decisions. But despite how...

Want to extend your brand’s reach and engage with new members of your target audience? Third-party validation from reporters, journalists and...

If there is one thing that is constant about social media platforms (besides their URLs), it is that they change fast. There are some recently...

Trust is an important concept in commerce. It underlies every deal, making every transaction appear more or less hazardous. This in turn affects...

No brand can avoid them. Those pesky critics who seem to have an opinion about everything are taking down your brand one bad Yelp review at a...

As public relations professionals, we know that PR measurement is essential to the success of our campaigns, budgets and client relationships....

It’s easy to be swept away by the influencer marketing tide. It’s the “it” thing right now. All sorts of articles exist about finding...

By analyzing current conversations, keywords, hashtags and trending topics on Twitter, Cision identifies and ranks the most influential content...

You want media coverage, but do you make it easy for reporters and influencers to do their jobs? A digital newsroom offers a central location...